Archive of Marketing

How to Best Utilize the New Foursquare for Business Thumbnail

How to Best Utilize the New Foursquare for Business

Foursquare reaped a whooping 381, 576,300 check-ins, 6M users and a growth rate of 3400% in 2010 alone. Thus, it is apt to say that location-based platforms are no longer a novelty. Recently, Foursquare has come out to the open introducing their Business page, a new feature that really fits for existing businesses. This latest service is not awfully different compared to the original setup but for those business owners who want to engage with the application, the re-launch is designed to easily mingle with the trendy mob.

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Massive Digital Trends in Marketing: Embracing the Future Thumbnail

Massive Digital Trends in Marketing: Embracing the Future

Digital marketing is a variable discipline. We are confronted with a blitz of sleek new platforms and technologies that vouch us to bring change and transformation. Marketers are making similarly wheezing banners, declaring the next cutting edge devices/applications/ social media outlets.

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Simple Guidelines before Running a Facebook Promotion Thumbnail

Simple Guidelines before Running a Facebook Promotion

Facebook has become a popular strategy in today’s highly-competitive online industry. This no-brainer technique gives an easy way for small business owners to promote and network with new and usual customers. But prior to any promotion launching that a business owner takes on the platform, there are few important things to keep in mind—and a couple of guidelines to consider after the launch.

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Latest Research Shows Social Media Marketing has Strong Influence on Retail Sales Thumbnail

Latest Research Shows Social Media Marketing has Strong Influence on Retail Sales

Social Media Marketing has won the fight and claimed a position at the marketing arena. It’s no longer an experimental or integral element of the marketing combo but it stands as an independent tool for the business world. Many companies today are shelling out a major chunk of their finances in social media because they are already convinced that this strategic platform yields dynamic results.

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